Melvita is a French leading organic cosmetic brand, originally based on the cultivation of honey.
To differentiate the brand in a competitive market, we created a unique world by using a distinctive style of illustration.
We introduced the two characters Belle and the Bee – a curious Parisian girl and her philosophical guide to the natural
world around her.
We introduced the two characters Belle and the Bee – a curious Parisian girl and her philosophical guide to the natural
world around her.
![](https://cdn.myportfolio.com/2e04a7d77e5e42dfb5cba32a40fca68b/b16fcc5bdb3053d8a4ef0bcd_rw_1920.jpg?h=f9f5302fff838e0f73c0a2ce136f9b29)
![](https://cdn.myportfolio.com/2e04a7d77e5e42dfb5cba32a40fca68b/b5f75a75a00d4b14dd40e963_rw_1920.jpg?h=41a21c96b9c94ef19369cdc825df07ff)
![](https://cdn.myportfolio.com/2e04a7d77e5e42dfb5cba32a40fca68b/9d6c7ceccd25a5770276c174_rw_1920.jpg?h=6ca8194cc0fdc144b54ed5294a6127bf)
![](https://cdn.myportfolio.com/2e04a7d77e5e42dfb5cba32a40fca68b/1c12173015f31d6ca701ebe8_rw_1920.jpg?h=d5a8ac38c9d58460f7cf4f5144d0748f)
Conception of the concept store in Paris.
![](https://cdn.myportfolio.com/2e04a7d77e5e42dfb5cba32a40fca68b/20f77c2871910275b1ad50b1_rw_1920.jpg?h=1e47f950b6a694bd47225601d103a37e)