Crocs

For every person who lives in Crocs, there’s someone else who absolutely hates them. And our fans love it when we troll the haters. “You’d have to pay me to wear Crocs,” they were saying on social. So we said “okay”. We converted one of the biggest Crocs haters in the UK, George Clarke, by paying him to take Crocs on holiday — and enlisting our Crocs fan community to help. After all, once you experience that level of comfiness, it’s hard to go back.